2025 Fall Expo Seminar - HOW TO ACHIEVE GREATNESS AT WORK AND IN LIFE with Top-Rated Keynote Motivational Speaker & Bestselling Author - Dr. Kevin Elko

This seminar consists of four major points and four action items. First, from a research study conducted with MBA students at Harvard over ten years, those who have goals make twice as much over time as those who do not. And those who have written goals will (1) make ten times as much money and (2) are ten times as effective as those who do not (if you go on Google and type in goals/Harvard the study comes up). One either lives in circumstance or in vision. The first action step is to get a notebook and write goals daily.

Secondly, this seminar has the objective of clearing mental clutter. A person is effective when realizing “there are some things beyond my control and there are some things that are not.” When the vision/goals are clear, one is pulled to them, but what makes the vision fuzzy is mental clutter, or thoughts in our head about things we can do nothing about. This seminar has the objective to identify those thoughts that rob performance and joy on the job. The second action step is to develop a focus phrase that clears the mind and then to write it on a card supplied at the seminar that the participant can keep in a wallet or purse.

Third, the process of developing a “game plan” is discussed and ways in which the participant can adhere to one that is effective. A key to performance is to get to our day and start our process as early as possible and without emotion. Sport analogies are used here in the seminar to show how athletes approached their task without emotion but with intent of execution. Studies show that the productive advisor makes his or her first call before 9 a.m. to a possible client, where the mediocre advisor makes that same first call after 11 a.m. In other words, productive people start their process as soon as possible daily. The third action step is to develop a personal script to use when starting the day to visualize the process and to focus before starting each day.

Last, the concept of “claiming” the vision is important in this seminar. High-level performers know the effectiveness of asking and asking and asking. The mediocre performers assume that those around them read their mind and will give them what they want because they have presented something to them and that others can read their mind. People like to be asked and research shows that people usually will not respond until asked—to do whatever. The final action step is to leave the seminar and focus on asking for what one wants, or claiming it.